Lead scoring and routing: know which lead is serious and send it to the right person
A hundred messages a day, and only ten from serious buyers. Without scoring, your team's time goes on the merely curious while the real customer goes cold. ITC‑CRM sorts them for you.
No credit card · Set up in under ten minutesA score for every lead, with the reason
The AI reads the conversation and gives each lead a score out of a hundred, with a one-sentence reason such as “asked about the price and instalments and requested an appointment”. So your team knows who to call first.
Sales stages you name yourself
- New, follow-up, qualified, visit, quote, negotiation, won, lost — or your own stages.
- The AI suggests the stage from the conversation, and never changes a stage a team member moved by hand.
- The sales pipeline board shows every deal with its stage and value.
Routing and follow-up
- New conversations are assigned to whoever is actually on shift.
- Alerts for conversations left unanswered past a time you set.
- An automation drafts a follow-up message for a customer who has gone quiet; a team member reviews it and sends it.
How it starts
- 1
Name your sales stages
Or use the ready-made ones.
- 2
Set your team's working hours
So work goes only to people who are on shift.
- 3
Follow it on the dashboard
Scores, stages and each team member's performance.
FAQ
Does the scoring change a stage a team member has set?
No. ITC-CRM's automatic scoring never touches a stage that a person changed by hand.
What happens if the whole team is on leave?
The new conversation stays in the “Unassigned” list in ITC-CRM rather than being pushed to someone who is away, until someone is back or a manager assigns it.
Can I add stages specific to my business?
Yes. In ITC-CRM you name the stages and order them however suits your business.

Try it on your real customers
Seven full days, no credit card. And if it is not for you, your data leaves with you in one click.