Connecting Instagram Direct
Connects a professional Instagram account so Direct messages arrive in the unified inbox.
The condition that stops most attempts
A personal account cannot be connected at all — and there is no trick around it, because the interface itself cannot see it.
To switch: the Instagram app → Settings → Account type and tools → Switch to professional account. It is free and changes neither your followers nor your posts.
Steps
- Integrations → the Instagram Direct card → Manage connection.
- Press Continue with Instagram.
- Sign in with the Instagram account itself and approve the permissions.
- You return to the platform and the account handle and type appear. Done.
If it does not work
Connected, but no messages arrive
Instagram keeps a separate switch that lets outside tools read messages. In the app: Settings → Messages and story replies → Connected tools → turn on Allow access to messages. Without it the connection looks successful and nothing arrives.
"Waiting for the platform's central Instagram app"
A setting on our side, not yours. Write to us.
Messages stopped after weeks of working
The authorisation expired. Press Re-authorise Instagram.
Comments on your posts and ads are not Direct messages. They arrive in the Comments section, where you can reply publicly or privately. See the guide Facebook and Instagram comments.